South Florida Hospital News
Sunday April 11, 2021

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April 2021 - Volume 17 - Issue 10

Winn-Dixie Round UP Campaign launches to benefit Golisano Children's Hospital of SWFL

April 2, 2021 - Now through April 20, Winn-Dixie and Fresco y Más grocery stores in Southwest Florida will be inviting customers to Round Up their purchase to the next dollar to benefit Golisano Children’s Hospital of Southwest Florida. 
Southeastern Grocers, Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, together with the SEG Gives Foundation, announces the collaborative partnership with eight children’s hospitals throughout the Southeast.
Anthony Hucker, President and CEO of Southeastern Grocers, said, “We are a people first company that is dedicated to supporting our local communities and we are honored to partner with our local health care heroes to serve as committed advocates for the well-being of children and families. We understand the value that local children’s hospitals offer as a beacon of hope to families facing challenging times and a vital community health resource to ensure children of all ages receive specialized, quality care. This is just the beginning of our partnership, and we look forward to building stronger, healthier communities together.”
There are 17 Winn-Dixie grocery stores in Lee, Charlotte, Collier and Hendry Counties that are supporting the program which will raise funds for the most critical areas of need at Golisano benefitting patients at not just Golisano Children’s Hospital but also its pediatric specialty clinics in Port Charlotte and Naples. Funds from this campaign will play a key role in advancing innovative programs, technologies and services to strengthen the future of the hospital and meet the region’s expanding healthcare needs in our five county service area. Golisano is a non-profit children’s hospital and relies on community partnerships and philanthropy to continue to provide state-of-the-art care for all children in Southwest Florida.
“We can’t do what we do to save kids’ lives without community partners like Winn-Dixie. When you shop Winn-Dixie and round up, your purchase is helping to change kids’ lives forever. Your nickels and dimes add up in big ways to help fund the most urgent needs of sick and injured children in Southwest Florida,” said Amy Frith, Senior Director of Development for Golisano Children’s Hospital. “Over half the families that enter Golisano are underinsured, not insured, or on Medicaid; yet no child is denied care because of partnerships like this with area businesses and the people in our community who give so generously.”
By donating at the register at Winn-Dixie you are giving to back to help all kids in SWFL. The campaign is featuring neonatal intensive care unit (NICU) twins who are alive and well today because of the lifesaving care they received at birth at Golisano. Jorden and Jayden Smith will be featured on signage in area stores to promote the campaign and show why the donations matter. The twins were born prematurely and immediately placed in the Level Three NICU at Golisano where they spent several weeks. Despite overcoming many challenges, the seven-year-old twins, are now healthy, happy, and represent the resiliency of our tiniest patients. 
This Spring, Golisano celebrates four years of supporting children and their healthcare needs in Southwest Florida.  The hospital, which has 134 beds, continues to grow and add additional service lines including more resources for mental health, orthopedics, ophthalmology, nuerosurgery and more. 
To learn more about Golisano, it’s areas of care and support the hospitals’ programs visit                     #GoGolisano 
About Southeastern Grocers
Southeastern Grocers, Inc. (SEG), parent company and home of Fresco y Más, Harveys Supermarket and Winn-Dixie grocery stores, is one of the largest conventional supermarket companies in the U.S. SEG grocery stores, liquor stores and in-store pharmacies serve communities throughout the five southeastern states of Alabama, Florida, Georgia, Louisiana and Mississippi. Fresco y Más, Harveys Supermarket and Winn-Dixie are well-known and well-respected regional brands with deep heritages, strong neighborhood ties, proud histories of giving back, talented and caring associates and strong commitments to providing the best possible quality and value to customers. For more information, visit,, and
About SEG Gives Foundation
SEG Gives Foundation is the charitable arm of Southeastern Grocers, Inc. (SEG), parent company of Fresco y Más, Harveys Supermarket and Winn-Dixie stores. The SEG Gives Foundation aligns giving with causes that are priorities to the communities SEG serves, including the fight against hunger, support for military service members and their families, relief to those affected by extreme weather and natural disasters and quality educational opportunities for students. Southeastern Grocers strives to be ingrained in its communities and, through the SEG Gives Foundation, better the lives of its customers and neighbors.
About Golisano Children’s Hospital of Southwest Florida
Established in 1994, Golisano Children’s Hospital of Southwest Florida has been named a “Top Hospital” three consecutive years by The Leapfrog Group. It is the only recognized children’s hospital between Tampa and Miami. Lee Health opened the new 134-bed Golisano Children’s Hospital in May 2017, relocating the children’s hospital from the adjacent HealthPark Medical Center. It includes comprehensive pediatric services including a 24-hour pediatric emergency department, hematology-oncology unit, milk lab, Regional Perinatal Intensive Care Center, and Level II and Level III NICU with 70 private rooms. Golisano Children’s Hospital is proud to have been named Soliant’s 2018 Most Beautiful Hospital in the U.S., a recognition determined by popular vote For more information, visit
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