Members of the Society for Healthcare Strategy and Market Development (SHSMD) of the American Hospital Association have elected Tess Niehaus, a hospital marketing and communications executive from St. Louis, as 2010 president-elect of the SHSMD board of directors.

President-elect designate Tess Niehaus is vice president of marketing and communications at St. Anthony’s Medical Center in St. Louis, MO. From 1984 to 2008, Niehaus was affiliated with BJC HealthCare in St. Louis as corporate director of marketing.