Amanda Gonzalez has been appointed assistant vice president of Baptist Health South Florida.Prior to her promotion, Gonzalez served as director of marketing and public relations for Baptist Outpatient Services .
Gonzalez’s career at Baptist Health spans nine years. During this time, she has led public relations, advertising and marketing initiatives to support business lines that include more than two dozen outpatient centers in Miami-Dade and Broward offering urgent care, diagnostic imaging, endoscopy, home care, sleep diagnostics, ambulatory surgery, breast and executive health services. She guided retail-minded marketing efforts, including a comprehensive rebranding campaign, and launched more than a dozen new outpatient locations, which led to continued patient volume growth.
