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The Annual Corazon Conference:

“Raising the Stakes: Playing a Winning Hand in Heart, Vascular, & Stroke”
October 6-7
Doubletree Hotel / Pittsburgh Airport – Pittsburgh, Pennsylvania

Corazon, a Pittsburgh-based firm with a second office in Ft. Lauderdale, FL, brings specialized advice and progressive thinking for strategic program development, offering consulting, recruitment, and interim management for the heart, vascular, and stroke specialties.

This fall, Corazon will host their 12th national conference in their hometown of Pittsburgh—the newly-crowned “City of Champions.” The two-day event will present an exciting opportunity for administrative and physician leaders to exchange ideas and gain new insight into making the most of the heart, vascular, and stroke specialties—strategically and financially important service lines at many facilities.

2009 Annual Corazon Conference highlights include:

  • Optimal process for heart attacks and brain attacks.
  • Effective marketing strategies for the service line, including “Web 2.0” options.
  • The Physician Enterprise Model for partnering.
  • Operational and facility upgrades that can mean the difference between clinical and financial success or failure.
  • New developments in EP and PCI.
  • Innovative perspectives about the impact of program expansion on the community.
  • JCAHO Certification for specialty programs.

According to Karen Hartman, President of Corazon, “We’re excited to bring our national conference to our hometown this year … as always, we’ve assembled a great panel of speakers that will address the hottest topics in our dynamic industry in an open forum that encourages discussion. There’s also time for networking with speakers, exhibitors, and other attendees, and time to enjoy all that Pittsburgh has to offer … including a field trip to our new Casino …”

Register for Corazon’s Annual Conference to make the most of your educational dollars.

Attendees will hear real-world experiences and learn practical strategies to become a WINNER in the heart, vascular, and stroke service lines!

An impressive panel of experts will be featured at this year’s event:

  • Dr. Howard Feldman, Medical Director of the Heart Center at Mercy Medical Center in Roseburg, OR, will deliver the keynote address, including proven advice for hospitals embarking on any type of service expansion or program improvement. He will share lessons learned from his experience of building the Mercy Oregon heart program from a diagnostic-only lab to an advanced Center that offers a full continuum of care.
  • Dr. Anthony Yanni, Chief Medical Officer at Mercy Hospital of Scranton, will pair with Corazon’s Lorraine Buck to discuss the latest trends in Electrophysiology, including the rationale for program development.
  • Jean Range, Executive Director of JCAHO Disease-Specific Certification, will speak with Corazon’s Stacey Lang about the details of the certification process and the benefits and challenges of such an undertaking.
  • Austin Cleveland, CEO of Lower Bucks Hospital and also of MatchMD, will share the podium with Corazon’s Amy Newell to discuss optimal care processes—both clinical and operational—for the time-sensitive conditions of heart attacks and brain attacks.
  • Special guest Tony Quatrini, the Director of Marketing for six-time Superbowl Champs The Pittsburgh Steelers, will share ideas for channeling passion, hard work, and dedication into a winning effort. His advice will apply to any team in any setting, while giving attendees a glimpse into the Steelers Organization’s drive to succeed…
  • You’ll also hear from these notable speakers: Pat Raffaele, VP of Advocacy and Communications for Hospital Council of Western PA; Jim Zito, CEO of The Prairie Cardiovascular Center in Springfield, IL; and Matt Smithmeier, Director of PR and Marketing for Liberty Hospital in Missouri.

The annual conference also offers various networking opportunities and other activities, including a welcome reception, breakfast panel with the conference exhibitors, and an outing to Pittsburgh’s new River’s Casino.