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Ronald McDonald Charities of South Florida has announced the appointment of three new members of its Board of Directors: Jennifer Beber, Alejandro Arias and Eduardo Alvarez.

Jennifer Beber, President and Chief Strategy Officer at Beber Silverstein Group, is an expert advertising and marketing professional with an exceptional ability to mine critical insights from consumers and apply them to client challenges. She has accumulated over 30 years of experience with hospital and healthcare marketing initiatives, working with clients such as Jackson Health Systems, CareMax, AvMed and more.

Alejandro Arias, a partner at Holland & Knight, LLP, is an experienced real estate attorney focused on land use and zoning matters. He is well-versed in creating multifaceted strategies for project approvals that include working with development teams, meeting with key constituencies, interacting with government officials and staff, preparing public outreach messaging and lobbying elected officials.

Eduardo Alvarez, Senior Operations Manager at Sunshine Gasoline Distributors, is a seasoned executive with years of experience in business administration and operations. He also currently manages various companies in a presidential capacity, such as Service Stations Maintenance Inc., Mendheim Construction LLC and Tri-County Equipment.