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Agenda will prepare hospital and program leaders for changing tides in the cardiovascular industry

Cardiovascular services consistently rank, both strategically and financially, as the most important product line for both large and small acute care hospitals, accounting for 20-40% of net revenue. Indeed, hospitals must continually strive not only to maintain, but also to expand, their share of the cardiovascular market. But, with advancing technology, increasing costs, and changing regulations nationwide, maintaining a leading-edge program is ever more challenging.

Corazon – The Heart & Vascular Experts, a Pittsburgh-based firm with a newly-opened office in Ft. Lauderdale, FL, offers specialized advice and innovative thinking for strategic cardiovascular program development. The Corazon team assists clients across the country with the full spectrum of consulting and recruitment services from feasibility study and business planning through clinical readiness and all facets of a successful implementation, including executive search for key cardiovascular service line leaders.

The Renaissance Vinoy in St. Petersburg, FL

This fall, Corazon will host their 10th National Conference, October 24-26, 2007, at the Renaissance Vinoy Resort & Golf Club in St. Petersburg, Florida. This three-day event, “Changing Tides in Heart & Vascular Care: Are You Prepared?,” will offer CEOs, COOs, Specialty Physicians, and Cardiovascular Service Line Leaders the opportunity to take advantage of an outstanding panel of speakers from noteworthy programs across the country.

Corazon Conferences have gained a reputation for bringing the latest insights and advice from Corazon Experts and others in the field on practical strategies to capture market share and realize full potential in Heart and Vascular services.

As the national market demand for cardiac procedures continues to grow with the aging population and rapid advances in technology, planning for the future of cardiovascular care will remain uncertain. The 2007 Annual Corazon Conference will focus on the need for heart and vascular programs to take advantage of opportunity while overcoming challenges in order to thrive within this dynamic market situation. Speakers will discuss the hottest topics in the field, with special concentration on the future of the industry, its evolving trends, and what to do in order to be best prepared to not only survive, but also thrive, in the CV marketplace.

The agenda will highlight all facets of cardiovascular program strategy and operations:

  • Financial, market, and program development ideas
  • Innovative ideas for achieving competitive advantage
  • Ways to ensure best clinical practice
  • Joint venture opportunities
  • The latest in facility design
  • Service line management topics
  • Proven solutions for quality and operational efficiency

Karen Hartman, President of Corazon, believes “this conference offers an excellent opportunity for administrative and clinical professionals in the cardiovascular industry. We have assembled an agenda of topics uppermost on the minds of hospital and health system leaders….Now more than ever, cardiovascular services are HOT, and our conference is designed to be a forum for attendees to share problems and solutions with Corazon, our speakers, and each other.”

Dr. William O’Neill, Cardiologist and Executive Dean of Clinical Affairs at the University of Miami School of Medicine, a highly-respected innovator in the cardiovascular field, will deliver the Keynote Address “On the Horizon: The Future of Cardiovascular Care.” He will share his perspective on where the industry is heading, and what savvy programs can do to remain ahead of the curve.

Conference attendees will learn about the market forces that influence the current cardiac and vascular healthcare market and their implications on future care delivery.

The agenda will also showcase the Fall 2006 and Spring 2007 graduating classes of The Corazon Academy. This unique leadership and development program hosted by Corazon over a period of several months imparts executive-level knowledge and skills to cardiac and vascular leaders who hold positions critical to the overall performance and direction of the specialty. The graduation ceremony will include a celebration of the participants’ accomplishments, and showcase poster presentations of their class projects.

A tour of Morton Plant Hospital’s Morgan Heart Center in nearby Clearwater, Florida is also planned. This experience will give attendees a first-hand look at the unique design and operating style of the newly-built facility, while providing ample opportunity to interact with the front-line caregivers.

Morton Plant Hospital’s Morgan Heart Center in Clearwater, FL

Through the practical viewpoints, real-world experience, valuable tools, and innovative suggestions offered by the Corazon team and the panel of speakers, attendees will learn to recognize both the market forces that influence the current cardiac and vascular healthcare market and their implications on future care delivery. This is a ‘don’t miss’ conference and a great opportunity to learn, network, and relax in a beautiful location.

Discounts are available for early registration or multiple enrollees. For more information about this year’s conference, or to register, please visit the Conferences link at www.corazoninc.com, or call (412) 364-8200 to speak to one of the Conference Coordinators.